Enterprise 2.0 Conference in Boston
Don’t miss the Enterprise 2.0 conference that’s taking place in Boston this week. It’s a new conference covering the impact of web 2.0 on the enterprise and has a strong speaker line up. Yesterday at the conference I heard Andrew McAfee walk through a scorecard of how enterprise 2.0 is doing and a presentation by an IBM executive. Andrew and Tom Davenport battled it out the night before in a debate about the importance of enterprise 2.0. You can catch that online.
I was struck by the lack of case studies and it made me wonder whether enterprise 2.0 is a lot younger than we’d like to believe. In fact, the IBM executive who was highlighting what IBM is doing in the space actually used a shopping cart example in his demo!
Avenue A | Razorfish is a sponsor of the conference and our very own Amy Vickers will be speaking at it on Thursday. Don’t miss her talk!
