Avenue A | Razorfish Establishes Itself as a Leader of Web Design

Forrester Research recently recognized Avenue A | Razorfish as a leader in website design. We were among 15 companies selected by Forrester to participate in its annual, Forrester Wave(TM): Interactive Marketing Agencies - Web Design Capabilities report (PDF). Forrester cited us as a leader in both the transaction-led Web projects category, which evaluates Web usability, and in the image-led projects category, which evaluates how agencies can help organizations build their brand presence online through creativity and differentiation.

“Avenue A / Razorfish continues to offer a soup-to-nuts Web marketing solution that includes designing and building high-quality sites as well as driving users to sites with marketing programs,” wrote Forrester analyst Kerry Bodine. “This year the agency firmly established itself as a leader in the category, propelled by high scores on our usability tests, solid user modeling, and high client satisfaction. With a substantial market presence, strong technology practice, and a well-thought-out strategy for continued growth, Avenue A / Razorfish is a great choice for clients seeking quality design work that is backed by stability”

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