What’s changed with Web 2.0?
Depending on your perspective, Web 2.0 is either the latest fad, old ideas in new packaging, or a real change in thinking that business and IT executives need to take very seriously. My vote is for the third perspective says Howard Greenstein in a must read article on Web 2.0 titled, “Web 2.0 Meets The Enterprise” in Optimize magazine.
He discusses how smart CIOs are jumping onto the web 2.0 bandwagon by retooling their applications to take advantage of concepts like marrying systems using XML & RSS. He also discusses how enterprise wikis are used foster grass roots collaboration, blogs for communicating to field staffs (SAP does this) and mashups to tag, filter and organize complex, financial data.

Is your organization web 2.0 ready?