Delta Airlines intranet takes off
Delta Airlines found the perfect killer application to fuel adoption of their enterprise wide intranet DeltaNet - the itineray bidding system according to Line56 magazine. Delta Airlines move the bidding system which allows pilots and flight attendees to custom design their iteneray to the intranet. And by making it accessible via mobile devices, they not only saved costs but also built trust with their employees. To quote a Delta executive, the intranet became “a targeted, effective, and reliable communication experience” for all Delta employees.
Delta Airlines made the intranet the most reliable source for workplace information but by also developing the communal aspects of the intranet they captured their employees’ attention. Employee message boards that relate both to workplace issues (such as the airlines efforts to improve turn time for employees) and casual information sharing (vacation experiences and recommendations) have made the Delta work environment better.
Even though Delta airlines was going through bankruptcy they saw that investing in their intranet would be a worthwhile endeveavor. Demonstrating ROI by saving CMS licenses and streamlining communcation processes, managers were able to make a case for the redesign quite easily. Over the long term, the intranet team expects to demonstrate ROI via knowledge management, employee productivity and employee morale.
